During the ninth week, Raya themed content was produced by the student, including video shooting and editing for various products. Improvements to content were made based on feedback received from the supervisor. In addition, content was created to guide customers to the location of Baju Melayu in the store, as it was identified that many customers were unaware of its placement.
The ability to improve content based on feedback was developed by the student. Better understanding of how content can assist customers in locating products and enhancing their shopping experience was also gained. As a result, creativity and effectiveness in content production were improved.